STRIDE HEALTH

Reimagining Benefits for the Gig Economy

SERVICES

Campaign Concepts

Demand Generation

Landing Page Design

Digital Strategy

Product Design

What if...

the benefits system actually worked for everyone?

Stride Health was building a better safety net for gig workers — but their digital experience and creative strategy wasn’t telling the story. They asked us to bring clarity, cohesion, and conversion to every click, tap, and impression.

02 //

We did

We did...

A 360-degree support system for a category-shaping health tech brand.

We crafted an overarching campaign strategy and narrative that specifically targeted and addressed the insights and emotional tension around healthcare and the pain surrounding getting benefits in the United States for gig workers. As digital agency of record, we helped support partner channels, brand channels, and key social properties by crafting scroll-stopping paid media creative assets, digital experiences, and supporting product launches during open enrollment periods in key inflection moments throughout the year.

VIEW THE HIGHLIGHTS

RESULTS

A System That Converts

New landing pages and mobile-first experiences mapped to how independent workers actually search and choose benefits.

Media That Matters

Creative assets tailored to gig life — driving awareness, click-through, and enrollments across paid and organic social channels.

Open Enrollment, Optimized

Targeted campaigns built around peak decision moments, from enrollment windows to tax deadlines.

Creative for the 1099 Era

From delivery drivers to freelancers, every visual and headline spoke their language — and their needs. The Gig economy requires a new solution. We brought that solution to life.