The Designing Demand Podcast

Bringing you stories from the top minds in marketing today.

The world is changing fast, and brands that don’t adapt to the evolving demands of their customers will soon be in the dust.

Designing Demand offers a fresh perspective on how the marketing industry is evolving, and what we can expect in the coming years. Hosted by Creative Entrepreneur and Co-Founder of DS, Pete Sena, each episode features discussions with business and design leaders who shape the future of brands, and their impact 
on our culture and society.

Listen and get an inside look as Pete & his guests cover everything from customer experience, to emerging trends in the industry.

Are you a marketing or business leader with a strong POV?

We'd love to chat with you. Join the conversation about the ever-evolving world of business and brands. We're always looking for passionate marketers and business leaders to chat with and share their insights, aspirations, and stories.

Thank you!
We'll be in touch soon!
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meet the host
Pete Sena

A design-led entrepreneur who loves to partner with future-forward founders, entrepreneurs, and business leaders to unlock new possibilities and growth, Pete co-founded Digital Surgeons, a forward-obsessed brand experience consultancy. For nearly 20 years, Pete has built and led cross-functional teams that have delivered a number of successful multi-channel programs and activations, ranging in scale from venture-backed startups to Fortune 50 organizations.