Economic Development is a hot topic these days and presents many challenges. What brings talent to a city? Lifestyle? School systems? Jobs? Housing inventory? All of the above?
The City of New Haven and the Livable City Initiative (LCI) approached us with these questions and the makings of a program that could help drive home ownership and first-time home buyers into the city. In the past the city had tried to launch home buyer incentive programs, but they often lacked a meaningful narrative and a strong communication plan.