Thinking // Strategy

Social Media Markers Are Being Used to Measure YOU!

Written by in Strategy
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In his new book, Social BOOM!, sales guru, master motivator, and National Speaker Association’s Hall of fame member Jeffrey Gitomer writes: Today, ALL systems of selling are preceded, and sometimes precluded, by your online reputation. Before I ever call you, before you ever call me, before you ever meet with me – I already know everything I need to about you.

  Here are the NEW standards by which you’ll be evaluated, granted appointment time, decided upon, measured, branded, and talked about:

     
  • Your Google presence and ranking
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  • Your online reputation
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  • Your business social media presence
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  • Your personal website (present or absent)
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  • Your blog (present or absent)
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  • Your Facebook presence
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  • Your LinkedIn connections and recommendations
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  • Your Twitter followers and tweets
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  • Your YouTube presence