Subscribe

Apple’s Appetite for Apps

Written by in Strategy
on

A few days ago Apple upped the app ante once again with the launch of it’s eagerly anticipated Mac App Store, debuting with more than a thousand free and paid apps. As usual, you can buy your apps via the iTunes Store then download, install and enjoy. The Mac App Store is available for Snow Leopard users through a software update as part of Mac OS X v10.6.6.

  As one would expect, the new Mac apps cover a wide range of subjects and topics including education, games, graphics, design, lifestyle, productivity, utilities and many other useful/fun/interesting categories. A number of major developers have thrown their hats in to this new ring, and you’ll find some old friends such as Autodesk, Ancestry.com and Boinx. In a nice gesture from Apple, users will be able to purchase a number of products individually from their popular iLife suite instead of paying for the whole ball of wax if you only want, say, iPhoto. Available for $14.99 each (in addition to iPhoto) are iMovie and Garageband. For $19.99 each you’ll find Pages, Keynote and Numbers from the iWork suite. Aperture, Apple’s photo editing and management software is priced at $79.99.

  In case you are wondering what the most popular app is so far, it’ll come as no surprise that it’s Rovio Mobile’s smash hit Angry Birds.

Get more insights right to your inbox.

Email