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Digital Surgeons Expands In-House Content Production

Written by in People
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NEW HAVEN, CT / January 15, 2021 – Digital Surgeons, a leading full-service creative consultancy and marketing agency has acquired Steve Walter Photography as it increases in-house content production offerings.

“We’re finding a dramatic increase in the demand for branded content like photo, video, GIFs, and podcasts. But, the budgets and timelines themselves aren’t necessarily increasing at the same rate. With Steve, we’ve already established a working model for faster, smarter content creation that’s more modular and valuable, which means clients are getting what they need on time and on budget,” said James Dowd, Creative Director.

Steve Walter will help lead photo & video production for clients, while running the content studio, located at Digital Surgeons’ tech & innovation campus, District. Walter has been named Associate Content Director.

“Macroeconomic shifts in consumer behavior have re-wired how people interact, discover, and engage with brands. Over the past 24 months we have seen a triple digit increase in content-related needs arising from our DTC clients. Steve and his team have been incredible partners for many years, driving award-winning and business-building results, so we’re excited to formalize this relationship,” said Pete Sena, CEO. “We’re fortunate to be able to see growth during these tough times, and so an acquisition like Steve means we can deliver growth to our clients’ brands, as well, whether that’s through regular social content or bringing a fully integrated campaign to life.”

Prior to joining Digital Surgeons, Walter independently owned and operated Steve Walter Photography, where he produced photo and video content for a wide range of brands and industries, like automotive with BMW and Porsche, and CPG with Vibrant Health, Jarlsberg, and ZENB. Prior to that, he worked as a designer and art director for various marketing agencies.

With Digital Surgeons, Walter will bring both his content creation capabilities and his design background to help clients create greater connections with their audiences through media. Additionally, he will further grow the content practice at Digital Surgeons, innovating on what’s new and possible in the production space.

Digital Surgeons is an independently owned creative consultancy and full-service marketing agency in Connecticut. As co-owners of the $25 million technology and innovation campus District New Haven, the consultancy brings a forward-thinking perspective to every client engagement.

For more information, visit digitalsurgeons.com/lp/production-studio.

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