Four Dangerous Black Hat SEO Tactics
Though SEO tactics are critical for capturing keywords and appearing high on SERP, there are also illicit techniques that Google penalizes websites for using. There’s a difference between white hat and black hat SEO. Knowing what constitutes the latter can mean the difference between appearing on page one of SERP and not appearing at all. You want to be on the lookout for anyone offering you seedy, search engine marketing advice. Here are four tactics that are sure to backfire.