BJ Kito

VP of Business Development

BJ Kito is a true Renaissance man. He is a lawyer, entrepreneur, marketing guru, and sportsman.

Recent Articles

How YouTube Has Drastically Changed The Beauty Industry

YouTube is the dominant source of referral for major cosmetic brands. Marketers of cosmetics can no longer simply rely on the photo-shopped models of billboards, lifestyle magazines, and urban murals to secure market share. A vast new world of beauty-centered content has opened on YouTube, with literally billions of beauty-focused videos uploaded to the social site. Getting in on the YouTube action is a marketing mandatory.

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Written by VP of Business Development

How is Digital Surgeons Different?

​Agencies are living, breathing organisms. Like snowflakes made from the same molecules, no two are the same. And, ultimately how we’re different is how you perceive us to be different – how the interactions feel with us versus other agencies, and how our teams align.​

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Written by VP of Business Development

Turning your website into a customer-loyalty development channel

For many companies (large and small alike) the root philosophy behind a website has traditionally been rather unfortunate. A web presence has been viewed as nothing more than a validation tool. For “great” companies who are “doing it well,” a website is leveraged as a place for customers to engage, transact and share (hopefully). It brings all communications through a single hub and rationally extends the company across channel.

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Written by VP of Business Development

The 4 Things Brands Need to Sustain Future Growth

​Why do companies struggle to adapt to their customers and maintain a sustainable success model?

What if I told you it wasn’t because they are failing at developing their brand, business or market, but because they are failing to develop their customers?

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