Click Through RateDefinition - Learn Center From Digital Surgeons

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	Global Security Solutions
	Promotional Website & Flash Demo

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	Website Design & Search Engine Optimization

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Click Through Rate

The calculation of clicks into a webpage divided by the actual number of times a particular ad was delivered (impressions). For example, if your banner ad or Pay-Per-Click advertisement was delivered 100 times (impressions delivered) and 5 people clicked on it; then the CTR would be 5%.


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SEARCH ENGINE MARKETING