Future Industries, a leading supplier of tanning supplies and equipment, is a thriving business based in Stratford, CT. In their seven years online they have successfully waded through the turbulent tides of the Internet. It wasn't until Future Industries sought a firm to deliver a campaign improving their positioning in search engine listings were they fishing in troubled waters.

Multiple "reputable" and supposedly "ethical" search engine optimization firms sold Future Industries five figure campaigns that they ultimately did not deliver upon. As such Future Industries built a wall of apprehension towards subsequent SEO firms that would approach offering their "services." Digital Surgeons Chief Executive Officer David Salinas dedicated substantial time and effort to tearing down that wall of skepticism and building in its place a foundation of trust in our company's excellence, customer service, and moreover in what our search engine optimization services will do for their business. The importance of this relationship to their business is evident even today as Mr. Salinas was able to save Future Industries from an unethical situation at another firm and continue to honor his commitment to high standards of excellence. This relationship has also given birth to the only thing that matters: fantastic results.

Initially Future Industries expected their campaign would render all of their keywords on the first page of the search engine listings. Since the competition levels for these keywords were relatively low this goal was realistic but it would take an intensive campaign to obtain protractible listings. Mr. Salinas worked closely on this campaign and set up milestones at which Future Industries could be comfortable reviewing our progress and a quantifiable return on investment.

The Digital Surgeons Team Builds a Campaign for Excellence Our technical analysts set out to prove that not all SEO firms are "chop shops" and that Digital Surgeons has a team of honest Internet-enthusiasts who revel in an opportunity to use creativity and technical expertise to catapult clients into higher listing positions. Following the milestones Mr. Salinas outlined with Future Industries the team utilized ethical means to create link popularity and build poignant content as well as refine the existing code. Future Industries being a website created mostly in static HTML code, its visibility was easy to manipulate and the search engine spiders responded remarkably.

Amongst search engines content is king. Employing content-based strategies to strengthen keyword density not only improved listings for Future Industries but it helped the end user by becoming a more authoritative resource. Our technical analysts built several linking campaigns to ameliorate the internal linking structure of the site to help both in the indexing of pages and in the integrity of the content.

Results Future Industries had been averaging only 3,000 unique visitors per month before Digital Surgeons took over their campaign. Digital Surgeons is proud to announce that with our dedication and expertise they have progressed to 18,000 unique visitors monthly and have garnered a visibility score of 60% as well as listings on the first pages of Google, Yahoo!, MSN, and AOL.

Digital Surgeons remains in control of Future Industries search engine optimization campaign and values the successful business relationship we have built together. It is our goal to guarantee Future Industries maintains its position as the principal outpost for tanning equipment and beds on the Internet.